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  • Writer's pictureKarl Kramer

Why Use Travel Incentives to Increase Sales?

According to a Travel & Merchandise Incentive study by the Incentive Federation, "The incentive industry is a $46 billion business including travel and merchandise incentives"

Vacation travel incentives are one of the most powerful methods of attracting business, retaining profitable clientele, increasing profits, enhance product awareness, and improving employee productivity.

Businesses that have used vacation travel incentives in their marketing and promotions have seen at least a 30% increase in their sales on both sides of the buy and sell cycle. Companies of all sizes and virtually any type of retail, wholesale, manufacturing, internet, service, distribution, or direct sales business will benefit from vacation travel incentive programs.

We are living in a new century. In today's highly competitive marketplace, it can be difficult to make a sale. Just being aggressive doesn't cut it any longer. Sales skills alone aren't enough to compete when so many new products and services become everyday commodities. You've got to distinctly separate your business from the competition and lead each of your prospects and customers to think, "Why would I do business with anyone else?" Regardless of price.

The bottom line is loyal customers and productive employees are the foundation of a successful business. But to continuously retain and motivate people can be a difficult challenge. Vacation travel incentives, a proven motivator, will achieve this goal.

Today's business environment demands a new breed of vacation incentives. Karl Kramer Company and Bes Buy Incentives provides just that. Each of our new incentives has been designed for today's lifestyle and consumer demand.

Where Can I use Travel Incentives?

Incentive Travel promotions can be used successfully in many ways.

Here are just a few:

  • Sales and customer retentions

  • Reduce advertising costs

  • Attract new visitors to your store and website

  • Consumer/User Promotions

  • Create new markets

  • Encourage repeat business

  • Improve direct mail response

  • Fund raising

  • Increase circulation

  • Trade show giveaways

  • Maintaining price integrity

  • Open more investment accounts

  • Promote closeout inventories

  • Referral incentives

  • Sell more products

  • Set more appointments

  • Thank you gifts

  • Upgrade sales and purchases

Employee Improvement/Incentives

  • Acknowledge Milestones and Achievements

  • Create a successful sales team

  • Ensure a safe workplace

  • Exceed sales goals

  • Foster teamwork

  • Improve employee retention

  • Increase employee loyalty

  • Motivate sales staff

  • Reward employees

  • Reward extraordinary service and top performers

  • Sales incentives

  • Support perfect attendance

  • Safety rewards

Ready to get started?

Contact us today. Ask for Karl!

Tel. 866-343-8003

Industry Facts

Travel is considered to be the most effective reward. According to the result of an email survey conducted by CMI, 58% say travel is more effective than cash or merchandise. Survey respondents consider travel to be the most effective reward (Incentive Travel Fact Book.)

Additionally, in a survey of American workers, 85% said they were motivated by vacation travel incentives. Travel has a universal appeal and high-perceived value. USA Today, in a recent survey, stated that 93% preferred travel over other incentives."

This is because vacation travel is something that some or most people would be be able to get for themselves.

Travel has a promotional value. A more exciting and memorable program can be built with travel with cash.

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